Bill Gates's Favorite Business Book (video)

Bill Gates's Favorite Business Book -

Bill Gates shares his thoughts on John Brooks, author of his favorite business book Business Adventures, a collection of twelve stories that originally appeared in The New Yorker.
Others appearing in the video include:
Warren Buffett
Adam Gopnik, Staff Writer for The New Yorker
Paul Steiger, CEO, ProPulica and Former Managing Editor for The Wall Street Journal
Diane B. Henriques, Contributing Business Writer for The New York Times
James B. Stewart, Business Columnist for The New York Times
Alex Brooks, son of John Brooks

Published on Jul 11, 2014

Learn more at www.gatesnotes.com

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Bill Gates, John Brooks, Business Adventures

Bill Gates's Favorite Business Book - WSJ: "Brooks grew up in New Jersey during the Depression, attended Princeton University (where he roomed with future Secretary of State George Shultz ) and, after serving in World War II, turned to journalism with dreams of becoming a novelist. In addition to his magazine work, he published a handful of books, only some of which are still in print. He died in 1993. As the journalist Michael Lewis wrote in his foreword to Brooks's book "The Go-Go Years," even when Brooks got things wrong, "at least he got them wrong in an interesting way." Unlike a lot of today's business writers, Brooks didn't boil his work down into pat how-to lessons or simplistic explanations for success. (How many times have you read that some company is taking off because they give their employees free lunch?) You won't find any listicles in his work. Brooks wrote long articles that frame an issue, explore it in depth, introduce a few compelling characters and show how things went for them. In one called "The Impacted Philosophers," he uses a case of price-fixing at General Electric GE +1.34% to explore miscommunication—sometimes intentional miscommunication—up and down the corporate ladder. It was, he writes, "a breakdown in intramural communication so drastic as to make the building of the Tower of Babel seem a triumph of organizational rapport."...." (read more at link above)

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David Ignatius, The Director; Valerie Plame, Blowback

Book Discussion Director Blowback | Video | C-SPAN.org: "David Ignatius and Valerie Plame talked about the real-life stories that informed their novels. David Ignatius is the author of The Director, a novel about a CIA mole hunt to find a hacker who has accessed the agency’s computer systems. Valerie Plame is the author of the novel Blowback, about a CIA agent who is tasked with tracking down an international arms dealer who is helping Iran with its nuclear weapons program. The co-authors spoke with Steve Clemons, Washington editor at large for The Atlantic and senior fellow at the New America Foundation." (video at link above)

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Nigel Hamilton, The Mantle of Command: FDR at War, 1941-1942

Book Discussion Mantle Command | Video | C-SPAN.org: "Nigel Hamilton, talked about his book, The Mantle of Command: FDR at War, 1941-1942, in which he recalls President Franklin D. Roosevelt’s military command during World War II and his many debates with his military leadership and other Allied leaders, namely Winston Churchill. Mr. Hamilton spoke at Porter Square Books in Cambridge, Massachusetts." (video at link above)

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The Future of Bricks and Mortar Book Retailers (video link)

Panel Discussion Book Business | Video | C-SPAN.org: "Panelists talked about the future of bricks and mortar book retailers. The panelists included Oren Teicher, chief executive officer of the American Booksellers Association; Mike Hesselbach, executive vice president and chief marketing officer of Readerlink Distribution Services; Michael Tamblyn, president and chief commercial officer of Kobo; John Ingram, chair and CEO of Ingram Content Group; and Joyce Meskis, owner of Tattered Cover Bookstore. The panel was moderated by Dominique Raccah, publisher and chief executive officer of Sourcebooks. The Panel, “The Future of Bricks and Mortar Retailers,” took place at the 2014 BookExpo America, the publishing industry’s annual trade show, held at the Jacob K. Javits Convention Center in New York City." (video at link above)

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Tips from Publishing Law Attorneys, Content Monetization, Maximizing Your Bottom Line, Acquisition of Rights

8 Tips from Publishing Law Attorneys for Content Monetization - Tip #3: Maximizing Your Bottom Line, Acquisition of Rights | Ryley Carlock & Applewhite - JDSupra:


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